The Lost Explorer Mezcal appoints new UK brand ambassador
06 September, 2023
The Lost Explorer Mezcal has appointed Alan Uresti Silva, previously of Annabel’s, as UK brand ambassador.
Maker's Mark appoints new UK brand diplomat
30 August, 2023
Edrington UK has announced the appointment of its latest UK brand diplomat for Maker’s Mark bourbon, Charlotte Pederson.
Edrington UK has announced the appointment of its latest UK Brand Ambassador for the House of Suntory, Raffaele Di Monaco.
Licor 43 targets UK growth
30 September, 2010
Spanish liqueur brand Licor 43 is targeting UK growth, after up-scaling its marketing operations with the appointment of a brand ambassador.
Coors launches cold cans
04 March, 2010
UK: Coors has launched a cold-activated can for its Coors Light brand.
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Ben Branson
Ben Branson on the future of non-alc spirits
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
